Local commerce, visual, retargeting — Facebook, Instagram, WhatsApp and Messenger united in a single advertising platform. We put your ads in front of the right people, in your area, with the right message.
€0.30–2
average CPC
1 week
first local inquiries
4
Meta platforms
Budget: €20/day · Objective: Leads · Area: 15 km Luxembourg City
Reach
18.4K
Impressions
42.7K
Clicks
863
CTR
2.02%
Leads
47
Cost/lead
€12.70
Ad preview
Your Business
Sponsored · 15 km Luxembourg
Discover what's new in store! Welcome offer -15% for new customers. Walk-in Monday to Saturday.
Customers within 15 km
Precise local targeting
your-business.lu
Welcome offer — Come and discover us
Open Monday to Saturday
Meta Ads isn't for everyone. Here's how to know if it's the right channel for your business.
Local shops, restaurants, tradespeople, e-commerce — any business with a visual product or service and a defined catchment area.
A CPC of €0.30 to €2, local inquiries from the first week, and some of the most effective retargeting on the market.
If your target is 100% B2B (decision-makers, C-level), LinkedIn Ads will be more effective. If you have no quality visuals or videos, you'll need to invest in creation first.
One advertising platform, four channels to reach your customers wherever they are.
The most widely used social network in Luxembourg. Ideal for local targeting, Lead Ads and store traffic campaigns.
The visual channel par excellence. Reels, Stories and Shopping to showcase your products and expertise.
Start a conversation directly. Click-to-WhatsApp Ads generate instant exchanges with your prospects.
Chatbots and sponsored messages to qualify your leads automatically and respond 24/7.
Boosted posts with no targeting, budget wasted
You boost posts at €5/day with no targeting: 200 likes, 0 customers
Pretty visuals but no conversions — no form, no tracking
No idea who sees your ads: age, area, interest — everything is blurry
Monthly budget spent without a single qualified lead or incoming call
Your local competitors are capturing the Meta customers you ignore
Targeted Lead Ads, every euro tracked
Lead Ads with built-in forms — prospects submit their details without leaving the app
Retargeting of your site visitors: they see your offer 3 times in a week
Precise local targeting: 10 km radius, lookalike audience of your best customers
Cost per lead displayed in real time — you know exactly what each euro returns
WhatsApp Business Ads: the prospect clicks and starts an instant conversation
Meta Ads (Facebook, Instagram, WhatsApp)
Analyse my Meta Ads potentialNo random boosting. A structured approach, step by step, optimised by Meta's AI.
Strategy & audiences
Who are your customers? Where do they live? What are their interests? We build precise audiences based on the geography, demographics and behaviours of your ideal clientele.
Visual creation
On Facebook and Instagram, you have 1 second to capture attention. We create visuals and short videos that stand out in the feed and make people want to click.
Campaign structure
No campaigns launched at random. We structure your campaigns with the right objectives (traffic, leads, conversions), the right placements and the right budget for each stage of the customer journey.
AI optimisation
Meta's algorithm learns from every click, every form filled in, every purchase. We feed it the right signals so it finds the profiles most likely to become your customers.
Analysis & scaling
Every week, we analyse results and adjust. What works, we push. What doesn't, we cut. When results are there, we gradually increase the budget.
Each format has its strengths. We choose the right ones based on your objective and audience.
Native forms within Facebook & Instagram. The customer fills in their details without leaving the app — perfect for quote requests and appointment bookings.
Short vertical videos that capture attention full-screen. The most engaging format right now, ideal for showcasing your products or expertise.
Visitors to your website or Facebook page see your ads in the following days. A subtle reminder that brings back the undecided.
Meta finds profiles similar to your best customers. You reach people who resemble those who already buy from you — in your area.
Your products are automatically displayed to the right people. Each user sees the items that interest them most, with no manual intervention.
Targeting within a precise radius around your business. You reach only people in your catchment area, not the other end of the country.
The prospect clicks the ad and lands directly in a WhatsApp conversation with your business. Ideal for quote requests and instant appointment booking.
Sponsored messages and automated chatbots that qualify your prospects 24/7. The customer asks their questions, you get a qualified lead.
Free, no commitment
Receive my free Meta Ads auditWe don't do the same thing for a restaurant and an estate agency. Here's how we approach each business.
Clothing shop, delicatessen, florist, home décor store — your customers scroll past your virtual window on Facebook and Instagram every day without knowing it.
Store traffic campaigns + Reels showcasing your products + geo-targeted promotions. We target residents within a 5 to 15 km radius of your point of sale.
Restaurant, café, bar, caterer — people choose where to eat by scrolling Instagram. Your dishes deserve to be seen by those who are 10 minutes away.
Appetising food visuals + atmosphere videos + geo-targeted lunch/dinner campaigns. We target people who eat out or order delivery in your neighbourhood.
Plumber, electrician, painter, landscaper, cleaner — you do great work but your potential customers don't know you exist.
Before/after photos of your projects + client video testimonials + Lead Ads for quote requests. We target homeowners in your service area.
Estate agency, developer, property management — buyers and sellers are on Facebook and Instagram every day. That's where you need to be visible.
Dynamic catalogue of your listings + campaigns targeted by buyer profile (budget, area, property type). Lead Ads for free valuations and viewings.
Facebook and Instagram aren't just for big brands. For a local shop, restaurant or tradesperson in Luxembourg, Meta advertising is often the most cost-effective channel for reaching new customers in your area.
Why? Because Meta has a colossal amount of data on its users: location, interests, purchasing behaviour, age, family status. When we create a campaign for a hair salon in Esch-sur-Alzette, we can target women aged 25 to 55 who live within a 10 km radius and are interested in beauty and wellness. That's a level of precision no leaflet in a letterbox can offer.
Many SMEs have tried the famous "Boost Post" button and were left disappointed. That's normal: a boosted post uses limited targeting options and only optimises for engagement (likes, comments), not for concrete results (calls, forms, store visits).
A real campaign in Meta Ads Manager lets you define a precise objective (lead generation, store traffic, website conversions), test multiple visuals and copy in parallel, and let Meta's algorithm automatically identify the people most likely to become your customers.
Lead Ads let you collect contact details directly within Facebook, without the customer needing to leave the app. Reels and Stories Ads capture attention full-screen with short videos. The dynamic catalogue automatically shows your products to the right people. And retargeting reminds your website visitors who haven't yet bought or booked.
The Meta ecosystem extends beyond Facebook and Instagram. Click-to-WhatsApp Ads let your prospects start an instant conversation with your business — perfect for quote requests, appointment booking or customer support. Messenger Ads and automated chatbots qualify your leads 24/7, even when you're not available.
The Meta Pixel and Conversions API track every interaction on your site and feed the algorithm for ever more precise targeting. The Audience Network extends your ads to thousands of partner apps and websites, maximising your reach beyond Facebook and Instagram.
A budget of 300 to 500 euros per month is enough to get started and achieve measurable results. What matters isn't the amount, it's the structure: precise targeting, scroll-stopping visuals, rigorous cost-per-result tracking. That's exactly what we set up for our clients in Luxembourg.
Calls, quotes and appointments delivered for the businesses we work with in Luxembourg.
« Franchement, juste en SEO tu génères des contacts. J'imagine même pas quand on va lancer les campagnes Ads en plus. On reçoit maintenant une trentaine d'appels par mois de gens qui ont un vrai besoin, pas des curieux. C'est exactement ce qu'il nous fallait.»
Gérant
Directeur — Help Dépannage Service
Plomberie
« Dans la domotique KNX au Luxembourg, le marché est très niche. Recevoir 5 demandes de devis par mois, c'était notre objectif et on l'atteint régulièrement. La qualité des prospects est excellente car ils viennent avec un projet concret en tête.»
Responsable Commercial
Business Development — KNX Solutions
Domotique
« Le trafic a été multiplié par 2.5 et les ventes ont augmenté de 25% d'une année sur l'autre. La stratégie SEO mise en place est solide et les résultats parlent d'eux-mêmes. C'est un partenariat que je recommande sans hésitation.»
David
Fondateur — David Solutions (Solutions-Antivirus.com)
Cybersécurité
« Passer de 7 000 à 15 000 clics Google en 6 mois, c'est le genre de résultats qui change la trajectoire d'une startup. L'approche Skyscraper AI a vraiment fait la différence pour notre visibilité dans un marché SaaS très compétitif.»
Équipe Marketing
Équipe Marketing — EmailTree.ai
SaaS / Intelligence Artificielle
We work with Meta's official tools and the best solutions on the market.
Everything you need to know about Meta Ads in Luxembourg.
Meta Ads works even better in synergy with other advertising channels.
We analyse your local market on Facebook and Instagram and tell you how many potential customers you can reach each month. Free, no commitment.
Discover your potential on Facebook & Instagram